In a world where everyone’s competing for attention, getting your videos seen is like finding treasure. But don’t worry; we’ve got your map to success right here. Imagine your videos at the top of search results, attracting viewers like a magnet. This article will give eight tips and tricks for using video marketing to supercharge […]
Author: Felix Karanja
Felix Karanja is the CEO of Kooni Connect - a disruptive social media and digital marketing agency based in Nairobi. He lives and breathes digital, finding new ways to connect with people through the internet. In his off time, he enjoys swimming, playing video games, and exploring the metaverse. He does not understand why he has to write this bio in third person.
From setting goals, creating compelling content, and utilizing targeting options, this guide covers all the essentials for successful social advertising. Transform your marketing game and achieve success with social media advertising.
Social media initially started as a way to connect with friends. Over time, we have incorporated it in various facets of our lives, and that has brought about a world of new opportunities that weren’t as readily available before. While most people have a personal profile, few actually understand the tremendous effect social media can […]
Getting started with digital advertising? Here is everything you need to know to run high-converting Facebook ads in Kenya.
In broad terms, anything you measure that doesn’t directly relate to customer acquisition, customer retention, or revenue are vanity metrics, and vanity metrics only exist to make you look/feel good.
Optimizing your web presence is an ongoing process that requires dedication and patience. Keep learning, keep testing, and you’ll dominate your industry.
As I was doing some research into the digital services tax introduced in Kenya, I stumbled upon a realization: a distressing lack of up-to-date content on the issue. See, I naturally started my search on YouTube, then Google, but the information was scanty and most of it outdated or irrelevant to Kenya. I did eventually […]