Email marketing is the cheapest and underrated marketing channel available on the internet today. If you know how to communicate with your subscribers in a meaningful way, you can unlock a vast source of business that is already familiar with your brand.
The best part about having an email list is that it is relatively cheap to create, but its potential is infinite. It can also be used to reach out to your customers in other ways such as being an audience source for Facebook Ads and Google Ads — this method allows you to target potential customers who are most similar to your customers.
A combination of email and mobile marketing is marketing gold that holds lots of potential for businesses especially during campaigns or in periods of low sales.
Do you have a customer list that you’ve never used for besides customer outreach? Talk to us about monetizing your data.