A comprehensive digital marketing checklist for setting up your brand for online success in Kenya. From setting up your web presence to securing clients online, this guide covers it all.
Post Service: Search Engine Optimization (SEO)
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The Importance of Long-Tail Keywords for SEO
Discover the importance of long-tail keywords for SEO and how they can transform your search engine rankings and drive targeted traffic to your website.
Consider these stats:
1. According to a study by BrightEdge, organic search is responsible for 53% of website traffic, making it the largest source of traffic for most websites.
2. HubSpot reports that businesses that blog generate 55% more website visitors and 97% more inbound links than those that don’t.
3. In a survey by Moz, 97% of consumers searched online for local businesses in 2021, and 54% of consumers said they visited a local business after finding it through a search engine.