From setting goals, creating compelling content, and utilizing targeting options, this guide covers all the essentials for successful social advertising. Transform your marketing game and achieve success with social media advertising.
TikTok organic growth is not as complicated as it may seem. Learn pro-tips on how to organically grow your TikTok and gain thousands of real followers.
Social media initially started as a way to connect with friends. Over time, we have incorporated it in various facets of our lives, and that has brought about a world of new opportunities that weren’t as readily available before. While most people have a personal profile, few actually understand the tremendous effect social media can […]
Launching a Kenyan eCommerce business may seem daunting at first – which is why we created this guide to help you focus on the most important things to get your eCommerce shop up and running.
Pricing for social media marketing services is a balancing act since the relationship needs to be mutually beneficial: the client receives value for their money, and the agency remains profitable thus staying in business.
Getting started with digital advertising? Here is everything you need to know to run high-converting Facebook ads in Kenya.
TikTok Business provides brands with multiple powerful ways of growing brand awareness, reaching new markets, and driving revenue growth.
A website’s SERP Click-Through Rate (CTR) is good indicator of how relevant it is to users’ search queries. Google analyzes this feedback and factors it into your website’s SEO performance in Search Results
Buying something is a journey, not a solitary event. Sales techniques that pressure the consumer to decide right away frequently result in an “I’ll think about it” or an order cancellation. A client is more likely to share their decision with others when they are confident in it, which is a form of social proof. […]
Marketers are notorious for using jargon and other digital marketing terms. Here’s a comprehensive glossary to get you up to speed, one 3-letter acronym at a time.