YouTube Video Marketing Secrets – The Top 3 Tips Every Kenyan Business Must Adopt
Stop leaving money on the table. We explain how to set your Kenyan business up for success by using YouTube video marketing.
9 Powerful Strategies to Increase Your Web Presence
Optimizing your web presence is an ongoing process that requires dedication and patience. Keep learning, keep testing, and you’ll dominate your industry.
Surviving a Recession as a Social Media Marketing Agency/Consultant
Social media marketing agencies and consultants stand in a very unique position during this recession, and there is no reason why they shouldn’t survive this recession and even come out bigger.
How To Not Do Social Media Marketing
If you’ve been on LinkedIn long enough, you’ve received plenty of solicitous messages from new and potential connections. They usually look something like this: “Hello, we at XY Company offer the following services…”, “Hello, I recently...
9 Social Media Marketing Tools Every Marketer has to Know
Social media marketing can be a daunting task. Especially when you’re starting off. At face value it looks easy, but it’s not until you’re in the thick of it when you realize all the teeny tiny details that make a difference require an investment in the form of time and...
6 Free Social Media Marketing Tips for the Hospitality Industry
It all starts from the website. Visitors of a hotel’s website are mostly looking to do three things: make a booking, find your address, or call the hotel. Ensure that these details are prominently displayed on the Homepage and all your social media profiles.
Instagram’s ‘Like Ban’ Has Some Considerable Marketing Ramifications
Over the last few weeks, residents of Canada, Australia, New Zealand, and several other countries have been using a different kind of Instagram: one where the number of likes and views on their friend’s Instagram posts are hidden. This change — now being referred...
The 7 Cardinal Sins of Social Media Marketing
Beware of these mistakes while going about your social media marketing activities. Tread carefully, and remember that the internet never forgets.
Social Media Marketing – Is It Worth It?
Over the last few months we have spoken dozens of business managers about the advantages of social media marketing. Being users of social platforms, they are able to appreciate the impact that a well-thought-out campaign can bring, but a lot of them are hesitant to adopt such...