5 Tips to Supercharge Your Social Media for Business in 2026
Social media initially started as a way to connect with friends. Over time, we have incorporated it in various facets of our lives, and that has brought about a world of new opportunities that weren’t as readily available before. While most people have a personal profile, few...
Maximizing Your Marketing Efforts: A Comprehensive Guide to Social Advertising in Kenya
From setting goals, creating compelling content, and utilizing targeting options, this guide covers all the essentials for successful social advertising. Transform your marketing game and achieve success with social media advertising.
9 Powerful Strategies to Increase Your Web Presence
Optimizing your web presence is an ongoing process that requires dedication and patience. Keep learning, keep testing, and you’ll dominate your industry.
How To Not Do Social Media Marketing
If you’ve been on LinkedIn long enough, you’ve received plenty of solicitous messages from new and potential connections. They usually look something like this: “Hello, we at XY Company offer the following services…”, “Hello, I recently...
4 Costly Facebook Advertising Mistakes You Might be Making
Most Facebook advertising failures stem from a failure to understand how the system actually works.
6 Free Social Media Marketing Tips for the Hospitality Industry
It all starts from the website. Visitors of a hotel’s website are mostly looking to do three things: make a booking, find your address, or call the hotel. Ensure that these details are prominently displayed on the Homepage and all your social media profiles.
Instagram’s ‘Like Ban’ Has Some Considerable Marketing Ramifications
Over the last few weeks, residents of Canada, Australia, New Zealand, and several other countries have been using a different kind of Instagram: one where the number of likes and views on their friend’s Instagram posts are hidden. This change — now being referred...
The 7 Cardinal Sins of Social Media Marketing
Beware of these mistakes while going about your social media marketing activities. Tread carefully, and remember that the internet never forgets.
Social Media Marketing – Is It Worth It?
Over the last few months we have spoken dozens of business managers about the advantages of social media marketing. Being users of social platforms, they are able to appreciate the impact that a well-thought-out campaign can bring, but a lot of them are hesitant to adopt such...