Discover the digital marketing trends you should exploit in Kenya in 2026. From AI to social and ecommerce, utilize this guide to position your business for online success.
Social media initially started as a way to connect with friends. Over time, we have incorporated it in various facets of our lives, and that has brought about a world of new opportunities that weren’t as readily available before.
While most people have a personal profile, few actually understand the tremendous effect social media can have on a business.
The hardest part is seeing the crumbs...
Bootstrapping a startup? Trying to launch a new product with limited resources? You’re not alone.
The struggle to acquire those first critical users without a massive marketing budget is a challenge faced by countless entrepreneurs and marketers.
But what if I told you it’s entirely possible?
The Power of Organic Growth
Forget the days of needing a six-figure ad spend...
The marketing and advertising landscape is rapidly evolving, with Artificial Intelligence (AI) taking center stage. From optimizing ad campaigns to personalizing customer experiences, AI offers significant opportunities for efficiency and ROI. However, this technological revolution also raises critical questions about ethics, transparency, and the effective integration of human creativity....
As Google’s Search Generative Experience (SGE) — often referred to as the “AI Overview” — rolls out more broadly, brands are facing a new kind of SEO battlefield. Instead of vying for the top blue links, businesses now need to position themselves as trusted sources worthy of being summarized by Google’s AI.
For a lot of SEO specialists, this feature has been a...
Want to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time! In this...
In a world where everyone’s competing for attention, getting your videos seen is like finding treasure. But don’t worry; we’ve got your map to success right here.
Imagine your videos at the top of search results, attracting viewers like a magnet. This article will give eight tips and tricks for using video marketing to supercharge your SEO.
Higher rankings? More...
Want to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time! In this...
Want to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time! In this...